Add a second channel that grows the brand instead of splitting it.
Book your free expansion audit
One question, your details, then pick a time. Under a minute.
Backed by our 30-day money-back guarantee. Not happy with our work in the first 30 days, you get a full refund.
Brands whose accounts we operate
“We worked with leadcrunch on our Amazon launch strategy for a consumer electronics product. They were incredibly responsive throughout the project.”
“Great at what they do. Helped us work on multiple projects and get it done.”
“We worked with leadcrunch for Amazon Seller/Vendor Central brand growth and management. Very professional.”
“Fantastic work! Quick turnaround times and open to feedback. One of the main things I like about working with leadcrunch is they always provide a reasoning behind any action taken.”
Verified client reviews on Upwork.
Sound familiar?
Acquisition keeps getting more expensive, and your store is the only place you sell
A brand that only sells on its own site pays for every visitor twice. Shoppers type your category into a marketplace search bar and buy whoever shows up.
- Your blended acquisition cost climbs every quarter.
- Shoppers search your category on Amazon and find a competitor.
- An unauthorised seller has listed your product and controls the page.
- You listed once, sales were flat, and you wrote the channel off.
- You are worried Amazon will cannibalise the store you built.
Backed by our 30-day money-back guarantee. Not happy with our work in the first 30 days, you get a full refund.
Incremental, not cannibal
We open the new channel and protect the one you own
Cannibalisation is a real risk and we treat it as one. Before anything ships we check whether marketplace demand in your category is incremental, and we tell you when it is not.
- We size marketplace demand in your category before you commit inventory.
- Registry first, so you own the page rather than fighting for it.
- Pricing and bundles set per channel, so the two never compete on price.
What you get
The marketplace channel, opened properly and run for you
Shopify & DTC Expansion
Starts with a free audit
- Category demand and competitor analysis, with a verdict on whether to expand.
- Brand Registry enrolment, A+ content and a branded storefront.
- Listings written for marketplace search intent, not copied from your product pages.
- Launch advertising to earn ranking, then bid to margin.
- Channel pricing rules that protect your store's margin.
- Unauthorised seller and hijacker enforcement.
- Reporting that separates marketplace revenue from DTC.
Backed by our 30-day money-back guarantee. Not happy with our work in the first 30 days, you get a full refund.
How it works
From one channel to two
Tell us about the brand
Your catalogue, your margins and your DTC numbers.
We check the demand
We size the opportunity and flag anyone already selling your product.
You get the verdict
Whether the channel is incremental and what it takes to open.
We build and run it (optional)
Registry, listings, launch and ongoing management, reported separately.
Questions
Answers
Will selling on Amazon cannibalise my Shopify store?
Partly, and anyone who tells you otherwise is selling you something. Some existing customers will switch. In most categories new demand outweighs that, because marketplace shoppers search there first. We tell you when it does not.
Someone is already selling my product on Amazon. Can you get them off?
Usually. Brand Registry gives you the enforcement tools, and we run the takedown alongside claiming the listing.
Do I have to lower my prices to compete on Amazon?
No. Dropping your price wrecks DTC margin. We set channel pricing and bundles so your store stays the best place to buy.
We tried Amazon once and it went nowhere. Why would this be different?
Three things: the DTC product page pasted across, no launch advertising to earn ranking, nothing registered. All fixable, and the audit says which.
Do you touch the Shopify store itself?
We work the marketplace channel and the offer behind it. We will flag pricing, bundling and positioning on your store. We are not a Shopify theme or development shop and will not pretend to be.
Is the expansion audit free?
Yes. The demand read, the competitor picture and our verdict, yours to keep either way.
Find out if Amazon is incremental for your brand
Tell us about the catalogue. We will size the demand and give a straight answer.
Backed by our 30-day money-back guarantee. Not happy with our work in the first 30 days, you get a full refund.